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Wednesday, March 26, 2014

Summer Camps Use Technology to Operate More Effectively

As Jewish camp leaders once again convened at Leaders Assembly, the Foundation for Jewish Camp’s biennial conference here in New Brunswick, there was a lot of networking taking place – both in person and via social media. The dozens of ad hoc camp reunions taking place in the hallways of the hotel also materialized into an exchange of best practices for these Jewish camp professionals. The hot topic this year was the use of technology, both in the back office of the camp operations and front and center for campers, their parents and alumni.

What role all of this new technology plays for the Jewish summer camp industry was hashed out in breakout sessions at the camp confab in what were termed “Hot Topics” and also discussed in the “Shuk” where the companies that provide this new technology were camped out. “Do you keep your camper registrations and medical forms in the cloud?”, “Who manages your alumni Facebook page?”, “Have you started Instagram or Pinterest accounts,” and “Which online service do you use for staff background checks” were just some of the questions overheard at the conference.

Summer Camp Software - CampMinder

While many don’t typically associate high tech with the camp world, which for generations was thought of as a low tech industry, there’s no question that camps have come to depend on the latest support applications in the technology world to run their camps efficiently, effectively and safely in the 21st century. After all, while one of the core missions of the overnight summer camp experience may continue to be allowing our youth to unplug from their electronic gadgets for several weeks each summer, the camps charged with that mission must be run like businesses. And that means using the best technology to manage everything from security, registration, financials and medical information to social network engagement, summertime communication and alumni relations.