tag:blogger.com,1999:blog-6003330.post6240893928692226892..comments2024-03-20T06:29:27.167-04:00Comments on The Rabbi with a Blog (Rabbi Jason Miller): The Internet's Effect on Jewish NewspapersRabbi Jason Millerhttp://www.blogger.com/profile/07805550465729805847noreply@blogger.comBlogger1125tag:blogger.com,1999:blog-6003330.post-25096827097728865602010-08-08T00:24:58.392-04:002010-08-08T00:24:58.392-04:00I think it's clear that most American Jewish n...<i>I think it's clear that most American Jewish newspapers haven't figured out how to make money online.</i><br /><br />It is not hard to make money online if you are smart about your approach and you use professionals. The Jewish community is so very smart and yet so very dumb in it is approach to media.<br /><br />Far too many websites look like they were constructed by Moishe Pippick's 12 year old nephew. And the ad sales, well they do a lousy job there.<br /><br />If they had real professionals involved they'd have demographics that outlined the education, purchasing power and strength of their circulation.<br /><br />And they'd have greater reach into advertisers outside of the community. And that is the key.<br /><br />As long as they are limited to shuls, JCCs, camps and Kosher restaurants their is a very tiny pool of money to pull from.Jack Steinerhttps://www.blogger.com/profile/16625864271071630940noreply@blogger.com